DermaVision is addressing a significant unmet need in the forensic imaging market by providing a solution that can accurately detects, dates, and documents bruises on all skin tones. Our innovative technology fills a critical gap left by traditional imaging solutions, which often fail to identify injuries on individuals with darker skin pigmentation.
Total Addressable Market: $1.2 BillionThe U.S. forensic imaging market represents a massive $1.2 billion opportunity, underscoring the significant demand for advanced imaging technologies in law enforcement, forensics, and related sectors.
Serviceable Addressable Market: $18.5 MillionWithin this sizeable total addressable market, DermaVision has identified a serviceable addressable market of $18.5 million, comprising law enforcement agencies and organizations that closely align with our initial target customer profile and requirements.
Serviceable Obtainable Market: $1.7 Million in 3 YearsLeveraging our unique value proposition and strategic go-to-market approach, DermaVision aims to capture a serviceable obtainable market of $1.7 million within the first three years of operation. Our initial focus will be on police departments in California, a market segment that presents immediate opportunities for growth and validation of our technology.
Pricing StrategyDermaVision's game-changing pricing model positions our solution as highly affordable, with a unit cost of $1,669 and a monthly software subscription fee of $15 per unit. This disruptive pricing allows even budget-constrained agencies to adopt our cutting-edge technology, driving widespread adoption and market penetration.
Market Potential and GrowthWith our unique value proposition, DermaVision aims to capture a serviceable obtainable market of $1.7 million within the first three years by initially targeting police departments in California. Our long-term goals include expansion into healthcare and social services sectors, projected to be multi-million dollar markets.